RML unveils new strategy to lead the company through sustainable growth
RML has announced a new corporate strategy to strengthen and lead business to an international level, and to foster sustainable growth.
Four key strategies are being implemented to enhance the company’s competitive edge.
• Strategy 1: Enhance organizational effectiveness.
• Strategy 2: Improve investment efficiency to ensure financial stability.
• Strategy 3: Maintain leadership position in the real estate market at both luxury and ultra-luxury levels.
• Strategy 4: Maintain strong business performance.
The four key strategies are being actioned in four steps.
• Step 1: Strengthen financial capabilities to maximize returns for the company.
• Step 2: Seek opportunities to create additional value by generating awareness and revenue from company projects, including recurring revenue and sales revenue from the projects.
• Step 3: Establish a private equity trust to invest in upcoming projects, attracting investors to participate in the fund and providing maximum returns to shareholders of the company.
• Step 4: Expand business internationally and seek additional expertise partnerships to become a leader in the luxury and ultra-luxury real estate market in Thailand.
With the strategic turnaround plan, RML is projected to generate recurring profit and increase the share price from 2026 onward.